Website Dev
Grab a seat and take a sip of some cold water because we are about to break hot news!
We have discovered the latest, tried and tested strategies to double or even triple the rate at which you convert traffic into leads and sales.
All with a single social media platform; Facebook.
You ask, how?
Facebook is the MOST POPULAR social media website with a total of more than 2.96 billion active monthly users in January 2023.
See. There is a LOT of traffic out there.
And we are aware that like any other entrepreneur in the world, you have diligently checked out every possible way to boost traffic to your web page, to set an upward trend on your sales and profits graph, to surpass your growth goals.
But it just isn’t working out…
That tonnes of cash that you have doled out have done nothing but punch a huge hole through your bank balance.
That burning of the candles at both ends to get the results you have always yearned for has only been a dream way too far from reality
You have been nothing but distraught.
We understand.
But..
What if the problem really isn’t driving a magnanimous amount of traffic to your website?
What if it isn’t about spending a large portion of your wealth to launch campaigns that never work?
Okay, okay
Let me clear the fog that is hovering over your brain.
Listen to me.
Pay close attention to what I am about to tell you because this is going to turn your life by 180 degrees.
The crux of the matter is not about traffic.
It is about the traffic that converts. Into leads, and sales and profits and sheer happiness…
“Okay, now how do I do that?!”
Come closer.
*whispers* With a glittery magic wand that makes dreams come true.
Yes.
This magical entity we are talking about is an outstanding Landing Page or Website.
Add a spark to your creativity and influence here, and then just wait and watch…
So come.
A MAGNETIC, BENEFIT-FOCUSED HEADLINE
This means that you have got heartbeats to spark an interest or pique the curiosity of your potential customers.
And you can do that best with what your prospect is going to go through first and foremost – your headline.
Make your headline benefit-focused.
Because as soon as a client arrives, they will hunt for the solution that’s going to make their life a hell lot of easier.
Provide that solution, immediately.
Right in the headline of your Web page.
Because when you do that, you convey the value of your product/service.
Just remember.
Be clear.
Be concise and
Be valuable. Like gold dust.
BREATHTAKING ILLUSTRATIONS
Hero images
Videos
Clip art graphics
Icons
Royal backgrounds
Etc etc etc.
These are the most powerful tools to help us get through the minds of today’s bogged down homo sapiens surrounded by a clutter of texting and talking and gaming and what not.
Okay, you tell me.
What would you want to do more readily?
Sit in a rocking chair and relax while a rich, beautiful imagery entertains you and a euphonious voice explains how something can reconstruct your whole life for the better
Or
Have a an exaggerated mound of fancy words thrown in your face, pushing you to focus your already tired eyes on the screen?
Well. Of course. You’d love to go with the first one, no?
You definitely deserve king treatment.
You are going to spend your hard-earned money on something. I mean, that’s no easy thing.
So you get the point now?
Make mind blowing illustrations your friend.
Because on the internet, we need to be as easy and as appealing as we possibly can be.
But hold on.
It does not end at this.
Let’s walk further.
KEEP THE COPY SHORT AND SWEET
Keep it to the point (to avoid bouncing your potential customer right off your landing page).
Because see, if you come to explaining the worth of your product buried somewhere in a shitload of text, it is very likely to be missed. In fact, 9 out 10 chances are it will never be read.
Exploit the value of your product right in the beginning. Sell the benefits they are gonna get.
Make it engaging and persuasive.
There should be more “yous” in your copy than “I” and “We” to make your copy customer focused.
Once you do this correctly, higher ROIs are GUARANTEED.
Okay, let’s dive in deeper.
WEBSITE NAVIGATION IS ILLEGAL HERE!
One wrong move and viola!
They are on their never-ending, shameless scrolling through the same posts again like cute couch potatoes.
So you keep distractions to a minimum.
You keep competing links non existent.
You keep your customers-to-be on track.
While it may be more tempting than a baked apple dumpling to give your visitors a tour of your amazing website, to tell them about the jaw dropping products/services you offer, but please, oh please, not here.
This isn’t a place to do that.
At a landing page, you have one sole goal. Getting them to click that CTA button.
If they are looking your contact information or for directions to your store, they will use that search bar or just google it. Don’t worry.
You don’t want to water down their attention here, my friend.
They could just be a click away from becoming a lead.
ABOVE THE FOLD AND IN REPEAT CTA
It engages your customers.
Encourages them to take the next step.
It entices them.
So listen to me.
That one button has massive power. It can bring massive conversions.
So do you think it can be just tossed anywhere?
Big yikes!
It should be where it belongs.
At the most VIP place.
Right at the top half of your web page.
If your page provides details, incorporate it again and again in between the text further down (at sensible intervals, of course. Overuse is not recommended)
You never know when does your page really build the heart-to-heart connection with your potential customer.
Just make sure you make you CTA button stand out.
Got it? Excellent.
This is just a chunk of what Landing pages/websites best practices are. Because they are one of the most powerful tools to maximize you ROIs, we invest a great deal of time to build up them up.
So come team up with us to produce show-stopping Landing pages/websites to have a prompt and an incredibly incredible impact on your conversion rates now!